Diary of a Packaging Geek
Luxury Boxes for Luxurious Travel Goods
Posted 2nd May 2012
The Travelwrap Company, who are based just down the road from us in the beautiful south supply high quality travel goods including cashmere wraps and leather accessories. These rather lovely boxes, which we’ve produced to house their gorgeous products, have just been delivered. The exterior is wrapped in textured paper printed to match Travelwrap’s corporate colours and design. The inner base shoulder allows a sneak preview of their Celtic signature design which runs through the interior.
The only difficult decision we have is do we go to the New Forest or the beach to celebrate?
Luxury packaging for the Fairmont Hotel, Hamburg
Posted 23rd February 2012
In association with one of our international sales partners we’ve just produced these fabulous boxes for the Fairmont Hotel in Hamburg, creating a range of gift packaging to complement the various products inside. We developed a number of different sizes and styles wrapped in a sumptuous embossed black paper, with the Fairmont’s logo stamped in gold foil. Both single and double wine boxes feature hidden magnetic closures to keep contents secure and provide a certain tactility whilst looking the part.
(Almost) by Royal Appointment!
Posted 6th September 2011
Our estimations of the Duchess of Cornwall have recently soared; with her showing both kind heartedness in choosing a rescue puppy, and exceptional taste in leather products, by shopping with our client Pickett. Here she is displaying both excellent qualities in one photograph, courtesy of the Daily Mail!
Practicing what we preach
Posted 4th March 2011
We've just taken delivery of our very own luxury bags and boxes - and we're excited! Following the launch of our new brand with website and brochure last year, Classic Bag luxury packaging was the next logical step. We're loving having quality branded bags and boxes to house samples when we visit clients. The large bag (pictured) is constructed in 210gsm art paper, with a matt laminated finish and a spot UV detail on our logo, which adds a really nice texture.
If you have a design or production requirement for any retail or luxury packaging please call us, and let us show you how we can help.
Abahna luxury packaging
Posted 3rd March 2011
We thought we'd show off some pictures of the retail bags we recently produced for Abahna. The bag comes in four colourways, has a matt lamination for strength and durability, and features rope handles and a gold foil logo. Abahna, who's strapline is 'the ceremony of bathing' make delicious smellies, candles and bathing products, and with these gorgeous bags their customer's will doubtless enjoy their purchases even more.
Classic Bag 10 years on...
Posted 15th October 2010
Whilst designing a new brochure this month we thought we'd look back through our archives and boy did we laugh when we found this image!
This is us 10 years ago, doing our best to look tough (and failing, obviously!) in our take on the Guy Ritchie movie Snatch - check out Rupert's 'bags' knuckle tattoo!
There were just 5 of us then and our business revolved around supplying specialist independent fashion retailers such as Richmond Classics in Bournemouth, who we’re delighted to say are still a loyal and happy client.
Classic Bag Co. is now 15+ people strong and our client list contains many well known worldwide luxury & high street brands. We also now have regional offices near London and Manchester as well as our Dorset based HQ.
But despite the growth and developments within the business our principles remain the same as they always were. Our passion for creating gorgeous, innovative packaging on-budget and on time has been the key to our success and we’re proud to offer that service and experience, whether to independents or multi-store business.
Mind you, some of us wish we’d picked up a few less grey hairs along the way, keep the hat on Rup!
Hello, and finally we've launched!
Posted 3rd August 2010
Well here it is, at last, our very own, brand new, all singing and dancing website! Well okay, it might not actually sing, or dance for that matter, and we wouldn't really want it too either, but we're pretty proud to finally have a place where we can showcase all the packaging we spend our days (and sometimes nights) creating for our fantastic clients.
The website is part of the strategic rebranding project which we've been working on with the guys at Salad Creative over the last 6 months or so. Classic Bag Co has grown and changed significantly over the 13 years since our inception, and whist we still stick to our original values of creating innovative packaging for our clients, on time and budget, and doing so in as fair and ethical way, we felt it was time to freshen up the image in line with the kind of company we are these days.
Well we hope you like it - and if you've got any feedback please let us know. Now this is launched we can get on with finishing the promotional materials we're working on, we'll feature them here as soon as they're done so be sure to check back soon.
The image shows our favourite photographer Simon Muncer on the photoshoot we did for the site.

